CBC SASKATCHEWAN
CBC Saskatchewan needed six flagship programs to feel connected without losing what made each one distinct. The identity system established a common foundation while allowing every show to keep its own voice across broadcast, digital, promotional, and merchandise applications.
“The work is clear, well considered, and thoughtfully executed. Nigel brings a strong understanding of identity design, and it shows in the outcome, which continues to be used and shared well beyond the original project.” — Taron Cochrane, CBC